BP SWOT Essay

BP SWOT Essay

Durability Strong improvement in safety BP focuses on new research and product development, leading in new researcher and also increasing in safety and procession in the work areas. According to “Safer drilling” (n. g. ), BP use Blowout preventer (BOP) technology to support safety in offshore rigs in Brazil. Using large technology wants digital radiography can assess and determine underground composition in the North Sea. BP also increases the new tools called Permasense corrosion probes to supervise wall’s fullness in improving process (“Robust research”, 2013). This machines are an effective strategy to control and protect the probability in wall crake. Weakness Environmental impacts of oil some spillage damage status BP experienced a standing risk in terms of both open public reaction and biological response. About 5 million BP raw olive oil spilled this season, causing a disaster on environment. Dragovic (2013) stated that oil spill would constraint species of wildlife because elements of damaging substances cannot be clean-up completely. In addition, it disrupts the chain of wildlife. BP was flooded with fault and frustration from the pubic. It would consider BP quite some time to repair its brand-image. (Walt, 2010) Opportunity Menace References Buyer demand for power is growing. (n. d. ). Retrieved coming from http://www.windmade.org/for-companies/global-wind-study/consumer-demand-for-renewable-energy-is-growing.aspx Dragovic, D. (2013, March 19). Environmental impact of the BP oil spill. Retrieved via http://livinggreenmag.com/2013/03/19/energy-ecology/environmental-impact-of-the-bp-oil-spill/ International Energy Statistics. (n. g. ). Recovered from http://www.eia.gov/cfapps/ipdbproject/iedindex3.cfm?tid=5&pid=54&aid=2 OPEC discuss of universe crude oil supplies 2012. (n. d. ). Retrieved coming from http://www.opec.org/opec_web/en/data_graphs/330.htm Marketline. (2013, August 23). Firm profile: BP Plc. Gathered from Business Source Full database. Morales, A. (2012, January 18). Renewable-energy expansion to outpace oil, gas through 2030, BP Says. Retrieved from http://www.bloomberg.com/news/2012-01-18/renewables-to-grow-more-than-8-a-year-through-2030-bp-says.html Less dangerous drilling (n. d. ). Retrieved by http://www.bp.com/en/global/corporate/sustainability/safety/preventing-and-responding-to-accidents-and-oil-spills/safer-drilling.html The Gulf of Mexico olive oil spill: effects for the oil and gas market. (2011, Feb . 15). Retrieved from http://uk.practicallaw.com/3-504-7901?service=crossborder#a684683 Wearden, G. (2010, April 27). BP profits hop after olive oil price go up. Retrieved via http://www.theguardian.com/business/2010/apr/27/bp-profits-jump-oil-prices-ris Walt, V. (2010, July 19). Can BP ever restore its popularity? Retrieved

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